I DON’T KNOW WHAT TO FIX FIRST.
I don’t know what to fix first. Start by finding the highest-leverage constraint: visibility, demand, conversion, retention, creative or operations.
Signal to improve
Growth priority
WHAT THIS OFTEN LOOKS LIKE
SPOT THE SYMPTOMS.
Too many channels
No clear priorities
Lots of activity but little learning
Teams optimise different goals
WHAT BETTER LOOKS LIKE
MOVE TOWARD OUTCOMES.
Clear priorities
Shared metrics
Sequenced execution
Fewer disconnected tactics
CONNECTED NEXT STEPS
DON’T STOP AT THE DIAGNOSIS.
Choose the route that matches how you want to solve the problem: specialist execution, a practical tool, or a learning path.
A USEFUL DIAGNOSIS SHOULD CHANGE WHAT YOU DO NEXT.
How do I choose between SEO, ads and a new website?
Choose based on the constraint. If demand exists but conversion is weak, improve the website. If the offer converts but demand is missing, work on acquisition. If acquisition is too expensive, diagnose economics and creative before adding more channels.
What should a 90-day growth plan include?
A useful plan defines the constraint, target outcome, leading metrics, experiments, ownership and a review cadence. It should intentionally exclude low-priority work.